26 November 2025

The TikTok Trend Asking You to Shed a Good Night’s Sleep in the Name of Beauty

Listen, you know our stance on the importance of a good night sleep for glowing skin and so of course this latest trend is really grinding our gears – it’s asking you to compromise your comfort (and quality of sleep) all in the name of vanity. ⁠

‘The Beauty Shed’ basically claims that the ‘uglier’ you go to sleep, the ‘hotter’ you wake up, and if we’re honest even this tagline makes us cringe. A viral trend encouraging you to layer various products, straps, wraps and bonnets over your face and head with the expectation to wake up a ‘hot girl. Come on… ⁠

For one, true beauty comes from within, that is science and deeply rooted in the skin-brain connection. Two, compromising your quality of sleep (trust us, we’ve tried it to test the theory) in an attempt to wake up like you’ve slept walked into a ‘night spa’ where your face and hair were treated to various products so that what, you wake up looking like Regina George? That’s not goals, it’s just, well, sad.⁠

If you’re yet to see this ‘it’ girl way of sleeping it goes a little like this…⁠

Step 1: Wrap your hair around bendy poles, rods and curlers and seal it off with a silky

bonnet (not dissing the bonnet, this one we quite like).⁠

Step 2: Put a skin suffocating almost plastic looking mask on⁠

Step 3: Lip stain⁠

Step 4: Chin strap⁠

Step 5: Lip tape⁠

Step 6: Sleep.⁠

Sleep, how? Not well that’s for sure. We’re not sure in which world this is encouraging healthy and quality sleep. It’s prioritising looks over balance, vanity over rest and repair and gives the younger generation completely unrealistic and utterly unattainable expectations to reach to be ‘hot’.⁠

Being hot is not it, being happy, being kind, feeling good, spreading sunshine where you go and sleeping well is.⁠

It’s a no from us on the ‘beauty shed’.

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